Founded more than six years ago, ThePort’s first product was
an XML desktop player designed to deliver content directly to the
consumer’s desktop. Deployed by a half dozen professional football teams
to deliver content to their most ardent fans, subsequent generations of this
product are still in use today.
With the advent of RSS technology and social networking platforms, the founders
uncovered a market need for branded virtual communities. Easy-to-deploy and
easy-to-administer software solutions would ensure client success. Today with
ThePort Social Media Suite, organizations and businesses can build and manage
their own virtual communities. Available since Spring 2006,
ThePort Social Media Suite taps companies into the power of social
networks, allowing dynamic web collaboration and user-generated content.
Today, the company is comprised of two operations. Its primary focus is the
development and licensing of its hosted solutions to organizations in Media and
Publishing, Sports and Entertainment and Associations and Affinity Groups.
Another focus is ThePort Publishing that operates a portfolio of Web 2.0
communities organized around various interests and topics.
These properties leverage the company’s social media solutions and serve
as virtual laboratories for its research and development team to continuously
innovate new features and social media strategies.
Ready to increase user-base, brand exposure and user loyalty while potentially
increasing revenue?
Click here for more information. |
